Digital Marketing Specialist Share:
Benefits
Employment Type
Medical, Dental, Vision, Retirement Savings
Full-Time
Description
Application Requirements
- This is not a remote or contract position
- Position Located in Vancouver, WA, and requires a minimum of 40 hours a week in office
- Must have the legal right to work for any employer in the United States
- Visa sponsorship is not available
- Relocation assistance is not available
To be considered:
- Attach a resume & complete the free 15-minute eRep assessment online at;https://erep.com/e/41231/job/
CorkSport Mazda Performance is seeking a positive, outgoing, and energetic Digital Marketing Specialist with 2 years of marketing, SEO/SEM, and community management experience. The candidate will be hungry to make a big impact within a small team and is comfortable reporting directly to the president of our organization.
Our ideal candidate is creative, detail-oriented, and is driven to win! An individual with a strong but balanced personality that supports the assertiveness required to navigate aftermarket communities across multiple social media platforms. The Digital Marketing Specialist will generate edgy and fun posts, marketing campaigns, and digital assets aligned with our branding strategy to increase customer reach, retention, and sales growth. This role requires an individual with a passion for understanding consumer behavior, a strong outgoing creative spirit, and the ability to be analytical.
Your success will demand excellent written and verbal communication, in addition to extraordinary time management skills. You will be expected to lead by example; hyper-focused on creating an excellent experience for our customers. The applicant must have the ability to directly and emotionally connect with customers through creative marketing campaigns and social media. Ultimately, we are seeking a hands-on go-getter who combines an entrepreneurial spirit with the ability to build, accelerate, and grow our marketing and social media reach.
To learn more about our company, please visit:http://www.corksport.comand be sure to check out our blog athttp://www.corksport.com/blog/.
Responsibilities
Create, edit, and update collateral, posts, blogs, and company product pages compliant with the latest SEO/SEM to optimize organic customer reach, impressions and website leads.
- Digital Advertising: Steer and adjust Facebook, Instagram, Twitter, Reddit, and TikTok.
- Performance-based Tools: Google AdWords/Analytics, Web Master SEO, Facebook/Instagram advertising manager.
- Email Campaigns: Create and implement company email campaigns via MailChimp.
- Marketing Strategy: Execute brand marketing and determine what, how, and when to advertise; including creating and maintaining a strategic rolling marketing calendar.
- Product Page & Blog Optimization: Create/edit/maintain product pages and blogs to support current SEO/SEM, HTML/CSS, Schema, and Meta Data requirements
- Newsletter/Email Campaigns: Maintain customer email list(s) and produce 2 Newsletters a month, in addition to targeted email campaigns via MailChimp
- KPI Reporting: Collect and report weekly/monthly marketing key performance indicators, supported by ad hoc reporting as necessary
- Event Planning: Manage and support CorkSport Events near and far; includes some travel
- Flexibility: Take on additional duties as needed
Qualifications
Experience Required
Recent college graduate with a minimum of 2 years of direct marketing experience or 5 years of combined customer service/sales, social media/community management, and marketing experience - Provide Portfolio with examples.
- Experienced and up to date with current SEO/SEM, Schema and MetaData requirements
- Direct success using; SEM Rush, Google Analytics/Search Console, AdWords, Hootsuite, WordPress, Adobe Photoshop/Illustrator, MailChimp, Facebook/Instagram Advertising, Webmaster Tools
- Designing and deploying advanced email and marketing campaigns
- Outstanding ability to plan, organize, and navigate tight timelines with excellent attention to detail and consistency
- Creating and posting social media; utilizing clear, concise, and effective written communication
- Proficiency with online marketing and social media strategy
- Strong knowledge of Excel required - You will be tested
Bonus Skills/Experience
Designing, maintaining and optimizing fresh landing pages, updating site content, and creating product pages via HTML/CSS generator
- Spanish
- First-hand knowledge of Mazda aftermarket performance parts
- Experience using QuickBooks and SmartSheet
- Experience in community management all social media including all social media posts and responses; Facebook, YouTube, LinkedIn, Twitter, Instagram, Google
- Video creation: Basic knowledge of Photoshop, and digital video creation and editing preferred.
In addition to working for the #1 company in Mazda aftermarket performance, CorkSport offers excellent benefits
- We only work a 1/2 day on Fridays
- Monthly incentive to drive a Mazda of your choice
- Receive funds twice a year to modify your Mazda
- Employee discount
- Profit-sharing -Discretionary
- Paid Time Off & Paid Holidays
- Paid Medical, Dental, and Vision
- 401K + Matching
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